When deciding on a web site to advertise with the, seems is misleading.Can you be surprised to learn that about 40% out-of traffic to the site Jezebel try men, no matter if its tagline is “Celebrity, Sex, and Style for females”?
Simply because a webpage can make stuff for a particular listeners – say feminine otherwise baby boomers – does not mean one to other teams won’t find and you may consume it also. For people who you may head into a brick-and-mortar type of your preferred information site, what can the truth is? Generally female? Millennials? Could you be surprised as to what your receive?
How Quantcast Gathers Market Research
Within Quantcast, i scale and you can assess websites audience. Having fun with a mixture of direct aspect and inferential mathematical habits, we’re able to determine the gender, years, money, and you may training make-up off a site’s tourist. Continue reading
